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Credit Card Processing for Sales Agents Guide
book
by Bill Pirtle
ISBN: 0787958778, Hardcover- $24.32 BUY

"This guide is an easy read for credit card processing sales professionals, accountants, and cpa firms. It teaches you about the card payments industry, the ins and outs of selling and the role of sales agent programs and ISO services. Bill teaches you how the industry works and shows you ways to improve your sales potential. See more on this website, and learn about merchant service sales agent programs here."



Breakthrough Thinking for Nonprofit Organizations: Creative Strategies for Extraordinary Results

by Bernard Ross and Clare Segal
ISBN: 0787955698, Hardcover- $30.40 BUY

"As head of the private sector and public affairs service of a major U.N. organization, I need to constantly look for new management and fundraising ideas on how to tackle the major challenges we face to alleviate the suffering of the refugees we care for. This book is full of outstanding ideas on how to improve our day-to-day performance. I have only one piece of advice to give: Do not go to bed tonight without having read this exceptional book!"

Pierre Bernard Le Bas, director of the private sector & public affairs service, UNHCR


Why Nonprofits Fail: Overcoming Founder's Syndrome, Fundphobia and Other Obstacles to Success

by Stephen R. Block
ISBN: 0787964093, Hardcover- $25.60 BUY

In Why Nonprofits Fail, author and nonprofit expert Stephen Block explains that many well-intentioned leaders hold on to views of their nonprofit organizations that perpetuate problems rather than help fix them. According to Block, the first step to success is to challenge one's own personal paradigms and ideas and be open to unique and alternative approaches to solving problems. This much-needed book helps nonprofits get back on track and offers advice about the seven most common stumbling blocks, including:

Founder's syndrome
Fundphobia
Financial misfortune
Recruitment disorientation
Cultural depression in nonprofit organizations
Self-serving political performance
Role confusion between the board and executive director


Managing The Professional Service Firm

by David H Maister
ISBN: 0684834316, Paperback- $17.16 BUY

For the first time in paperback, international expert and consultant David Maister offers a brilliant and accessible guide to every management issue at play in professional firms.

Professional firms differ from other business enterprises in two distinct ways: first, they provide highly customized services and thus cannot apply many of the management principles developed for product-based industries. Second, professional services are highly personalized, involving the skills of individuals. Such firms must therefore compete not only for clients but also for talented professionals.

Drawing on more than ten years of research and consulting to these unique and creative companies, David Maister explores issues ranging from marketing and business development to multinational strategies, human resources policies to profit improvement, strategic planning to effective leadership. While these issues can be complex. Maister simplifies them by recognizing that "every professional service firm in the world, regardless of size, specific profession, or country of operation, has the same mission statement: outstanding service to clients, satisfying careers for its people, and financial success for its owners."


Professional Services Marketing: How the Best Firms Build Premier Brands, Thriving Lead Generation Engines, and Cultures of Business Development Success

by Mike Schultz and John Doerr
ISBN: 0470438991, Hardcover- $18.45 BUY

In the old days, professional service firms could survive without much marketing effort. Put together a team of good people, deliver strong service to clients, and you might get by just fine on repeat business and client referrals. For many, those days are gone. While repeat business and referrals are still necessary to grow, they're no longer enough to succeed. You need smart, effective marketing and a culture of business development success to bring in a steady stream of clients to grow your business.

Professional Services Marketing gives you the field-tested, research-based approaches and tactics your organization needs to succeed. It helps you sort the wheat from the chaff among the many and varied marketing strategies and tactics, allowing you to make the best possible decisions for you and your business while avoiding the common mistakes unique to professional services firms.

The book covers five key areas your firm can't grow without:

(1) Creating a customized marketing and growth strategy based on what will really work for your firm
(2) Establishing a brand and reputation that leads to market leadership, frustrated competitors, and happy clients (and more of them)
(3) Implementing a marketing communications program that will keep your firm front and center in decision-makers' minds
(4) Developing a lead generation strategy that brings in more new clients than you will know what to do with
(5) Winning new clients by developing rainmakers and a culture of business-development hustle, passion, intensity, and success

Professional Services Marketing includes case studies that illustrate the successes and failures of other firms, as well as firsthand stories from well-respected industry professionals. It helps you make the right decisions about what to do, what to spend, and how to place key people in the right roles to maximize their time and energy. Plus, it will help you avoid dreaded mistakes that lead to unproductive marketing efforts and keep you up to date on the latest thinking in the industry.

Centered around primary research on the way clients buy and reliable insight from successful firms, this is the perfect guide to growing your business for consultants, attorneys, technology professionals, accountants, engineers, and any other professional services provider.


Financial Statements Demystified: A Self-Teaching Guide

by Bonita Kramer and Christie Johnson
ISBN: 0071543872, Paperback- $13.57 BUY

Are you considering buying a small business? Do you want to invest in a Fortune 500 company? Are you trying to sell your own business? Balance sheets and income statements are essential to helping you make informed decisions regarding important business transactions. But unless you're an accountant, these documents can be intimidating hodgepodges of columns, rows, and numbers. Don't fret. Financial Statements Demystified is just the tool you need.

Devoid of confusing business jargon, this engaging and easy-to-follow guide defines basic financial statement terminology and explains the components of the four most common financial statements: Income Statement, Balance Sheet, Statement of Stockholders' Equity, and Statement of Cash Flows. You will learn how to read, interpret, and use pivotal data from these sources--each of which will help you make accurate financial decisions without having to go back to school.

This confusion-busting guide covers:

(1) An overview of financial statements--what they are and what they tell us
(2) Easy-to-understand explanations of profit and loss
(3) Statement of cash flows and special reporting issues
(4) How to spot fraudulently misstated financial statements
(5) Quizzes at the end of each chapter to help test your knowledge

Simple enough for a novice but in-depth enough for a seasoned investor, Financial Statements Demystified will help you understand the four main financial statements.


How to Read a Financial Report: Wringing Vital Signs Out of the Numbers

by John A. Tracy, CPA
ISBN: 0470405309, Paperback- $13.57 BUY

Financial reports provide vital information to investors, lenders, and managers. Yet, the financial statements in a financial report seem to be written in a foreign language that only accountants can understand. This Seventh Edition of How to Read a Financial Report breaks through the language barrier, clears away the fog, and offers a plain-English user's guide to financial reports. The book helps you get a sure-handed grip on the profit, cash flow, and financial condition of any business.

Here's what's new in the Seventh Edition:

(1) Discussion of the transition to international accounting and financial reporting standards
(2) A streamlined centerpiece exhibit used throughout the book to explain connections between the three financial statements
(3) An integrated section on analyzing profit, cash flow, and solvency for investors, lenders, and managers (now Part Two in this edition)
(4) Reflection on financial reporting and auditing in the post-Enron era

"What distinguishes Tracy's efforts from other manuals is an innovative structure that visually ties together elements of the balance sheet and income statement by tracing where and how a line item in one affects an entry in another."
-Inc.

"An excellent job of showing how to separate the wheat from the chaff without choking in the process."
-The Miami Herald

"A wonderful book organized logically and written clearly. For a Fool to be an effective investor, she has to know her way around a financial statement. This book will help you develop that skill. It's the clearest presentation of many accounting concepts that this Fool has seen."
-Selena Maranjian, The Motley Fool


Multiemployer Plans: A Guide for New Trustees, Second Edition

by Joseph A. Brislin and Patricia A. Bonner
ISBN: 0891546731, Paperback- $39.00 BUY

Every new trustee should have a copy of this book! Joe Brislin, attorney and trustee to several multiemployer funds, offers an overview of multiemployer plans and explains the important role trustees play in plan management. The author reviews the fiduciary duties and responsibilities assumed by a new trustee; explains many of the terms, laws and documents that a trustee is expected to understand; and offers invaluable practical advice.


The E-Myth Revisited - Why Most Small Businesses Don't Work and What to Do About It

by Michael E. Gerber
ISBN: 0887307280, Paperback- $9.60 BUY

Michael Gerber's The E-Myth Revisited should be required reading for anyone thinking about starting a business or for those who have already taken that fateful step. The title refers to the author's belief that entrepreneurs--typically brimming with good but distracting ideas--make poor business people. He establishes an incredibly organized and regimented plan, so that daily details are scripted, freeing the entrepreneur's mind to build the long-term success of the business. You don't need an M.B.A. to understand or follow its directives; Gerber takes time to explain buzzwords and complex theories. Read in a clear and well-paced manner, listening to The-E Myth is like receiving advice from an old friend.


First, Break All the Rules - What the World's Greatest Managers Do Differently

by Marcus Buckingham, Curt Coffman
ISBN: 0684852861, Hardcover- $18.90 BUY

Marcus Buckingham and Curt Coffman expose the fallacies of standard management thinking in First, Break All the Rules: What the World's Greatest Managers Do Differently. In seven chapters, the two consultants for the Gallup Organization debunk some dearly held notions about management, such as "treat people as you like to be treated"; "people are capable of almost anything"; and "a manager's role is diminishing in today's economy." "Great managers are revolutionaries," the authors write. "This book will take you inside the minds of these managers to explain why they have toppled conventional wisdom and reveal the new truths they have forged in its place."


Fifty Places to Play Golf Before You Die: Golf Experts Share the World's Greatest Destinations

by Chris Santella
ISBN: 1584794747, Hardcover- $16.47 BUY

For both passionate golfers and armchair travelers, this gorgeous full-color book presents the world's greatest golf venues, the personal favorites of renowned players, course architects, and other experts in the sport. From Ballyliffin, Ireland's northernmost course, whose rumpled fairways wander along the North Sea in the shadows of Glashedy Rock, to New Zealand's Cape Kidnappers, perched atop dramatic cliffs some 500 feet above the ocean, the book's beautiful photographs capture the architecture, noteworthy holes, location, and ambiance that make these courses standouts for ardent golfers. A brief history of each course, an experiential account-filled with local color-from the person recommending the venue, and trip-planning advice provide adventurous readers with all the information they need to chip and putt their way around the globe.

A close-up look at golf's top courses around the world, recommended by such experts as Nick Faldo and Christie Kerr (pro golfers), Pete Dye and Tom Doak (course architects), Brian McCallen (editor and author), and Donald Trump
With breathtaking color photographs of each site, this is a great gift for avid golfers and armchair travelers alike


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